brand power
noun[U]
ukusMARKETING,COMMERCE
theabilityof abrandtoattractashareofitsparticularmarket:
Theorganizationis fast-growing,fixatedonbrandpower, anddeterminedtoshakeup thestatusquo.
Examplesofbrand power
brand power
By associating the drink's image with these activities, the company seeks to promote a cool public image and raisebrandpower.
From
This example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.The product is the result of immense popularity andbrandpowerof the prime minister.
FromThis example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.He has done many endorsements for various companies, and in 2005 he was chosen in a consumer survey as the male entertainer with the strongestbrandpower.
FromThis example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.The particular super-cultural texts discussed here should be familiar to most readers (inbrandpower, if not in detail).
From theCambridge English Corpus
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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